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What's Mine Is Yours: The Rise of Collaborative ConsumptionWhat's Mine Is Yours: The Rise of Collaborative Consumption

The Buying Brain: Secrets for Selling to the Subconscious MindThe Buying Brain: Secrets for Selling to the Subconscious Mind

How to Shop for Free: Shopping Secrets for Smart Women Who Love to Get Something for NothingHow to Shop for Free: Shopping Secrets for Smart Women Who Love to Get Something for Nothing

Selling the Fountain of Youth: How the Anti-Aging Industry Made a Disease Out of Getting Old-And Made BillionsSelling the Fountain of Youth: How the Anti-Aging Industry Made a Disease Out of Getting Old-And Made Billions

Secrets of the Moneylab: How Behavioral Economics Can Improve Your BusinessSecrets of the Moneylab: How Behavioral Economics Can Improve Your Business

People Buy You: The Real Secret to what Matters Most in BusinessPeople Buy You: The Real Secret to what Matters Most in Business

Consumerology: The Market Research Myth, the Truth About Consumers, and the Psychology of ShoppingConsumerology: The Market Research Myth, the Truth About Consumers, and the Psychology of Shopping

The 24-Hour Customer: New Rules for Winning in a Time-Starved, Always-Connected EconomyThe 24-Hour Customer: New Rules for Winning in a Time-Starved, Always-Connected Economy

Selling the Fountain of YouthSelling the Fountain of Youth

Carrots and Sticks: Unlock the Power of Incentives to Get Things DoneCarrots and Sticks: Unlock the Power of Incentives to Get Things Done
 

Consumer Behavior

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Inside the Mind of the Shopper: The Science of Retailing Inside the Mind of the Shopper: The Science of Retailing
Author: Herb Sorensen

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ASIN: 0137126859
Publication Date: May 16, 2009
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The Tipping Point: How Little Things Can Make a Big Difference The Tipping Point: How Little Things Can Make a Big Difference
Author: Malcolm Gladwell

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Rating: 4.0 out of 5 stars 1129 reviews
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ASIN: 1600240054
Publication Date: April 3, 2007
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Doing Anthropology in Consumer Research Doing Anthropology in Consumer Research
Authors: Patricia L. Sunderland, Rita M. Denny

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ASIN: 1598740911
Publication Date: November 30, 2007
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Authenticity: What Consumers Really Want Authenticity: What Consumers Really Want
Authors: II Pine, James H. Gilmore, B. Joseph

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Publication Date: September 24, 2007
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Coca-Globalization: Following Soft Drinks from New York to New Guinea Coca-Globalization: Following Soft Drinks from New York to New Guinea
Author: Robert J. Foster

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Shopper Marketing: How to Increase Purchase Decisions at the Point of Sale Shopper Marketing: How to Increase Purchase Decisions at the Point of Sale
Authors: Markus Stahlberg, Ville Maila

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ASIN: 0749457023
Publication Date: February 28, 2010
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Answering the Ultimate Question: How Net Promoter Can Transform Your Business Answering the Ultimate Question: How Net Promoter Can Transform Your Business
Authors: Richard Owen, Laura L. Brooks PhD

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Purchasing Power: Black Kids and American Consumer Culture Purchasing Power: Black Kids and American Consumer Culture
Author: Elizabeth Chin

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Inside Toyland: Working, Shopping, and Social Inequality Inside Toyland: Working, Shopping, and Social Inequality
Author: Christine L. Williams

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Shopper, Buyer, and Consumer Behavior: Theory, Marketing Applications, and Public Policy Shopper, Buyer, and Consumer Behavior: Theory, Marketing Applications, and Public Policy
Authors: Jay Lindquist, M. Joseph Sirgy

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