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What's Mine Is Yours: The Rise of Collaborative ConsumptionWhat's Mine Is Yours: The Rise of Collaborative Consumption
The Buying Brain: Secrets for Selling to the Subconscious MindThe Buying Brain: Secrets for Selling to the Subconscious Mind
How to Shop for Free: Shopping Secrets for Smart Women Who Love to Get Something for NothingHow to Shop for Free: Shopping Secrets for Smart Women Who Love to Get Something for Nothing
Selling the Fountain of Youth: How the Anti-Aging Industry Made a Disease Out of Getting Old-And Made BillionsSelling the Fountain of Youth: How the Anti-Aging Industry Made a Disease Out of Getting Old-And Made Billions
Secrets of the Moneylab: How Behavioral Economics Can Improve Your BusinessSecrets of the Moneylab: How Behavioral Economics Can Improve Your Business
People Buy You: The Real Secret to what Matters Most in BusinessPeople Buy You: The Real Secret to what Matters Most in Business
Consumerology: The Market Research Myth, the Truth About Consumers, and the Psychology of ShoppingConsumerology: The Market Research Myth, the Truth About Consumers, and the Psychology of Shopping
The 24-Hour Customer: New Rules for Winning in a Time-Starved, Always-Connected EconomyThe 24-Hour Customer: New Rules for Winning in a Time-Starved, Always-Connected Economy
Selling the Fountain of YouthSelling the Fountain of Youth
Carrots and Sticks: Unlock the Power of Incentives to Get Things DoneCarrots and Sticks: Unlock the Power of Incentives to Get Things Done
 

Consumer Behavior

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Buying In: What We Buy and Who We Are Buying In: What We Buy and Who We Are
Author: Rob Walker

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Rating: 4.0 out of 5 stars 29 reviews
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ASIN: 0812974093
Publication Date: January 5, 2010
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Understanding Research: Becoming a Competent and Critical Consumer Understanding Research: Becoming a Competent and Critical Consumer
Authors: W. Paul Jones, Jeffrey Kottler

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ASIN: 0131198440
Publication Date: February 27, 2005
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Consumer Behavior Consumer Behavior
Authors: Roger D. Blackwell, Paul W. Miniard, James F. Engel

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ASIN: 0324271972
Publication Date: November 29, 2005
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Click: What Millions of People Are Doing Online and Why it Matters Click: What Millions of People Are Doing Online and Why it Matters
Author: Bill Tancer

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Why We Buy: The Science Of Shopping Why We Buy: The Science Of Shopping
Author: Paco Underhill

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ASIN: 0684849143
Publication Date: June 2, 2000
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Miserly Moms: Living Well on Less in a Tough Economy Miserly Moms: Living Well on Less in a Tough Economy
Author: Jonni McCoy

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Emotional Branding: The New Paradigm for Connecting Brands to People, Updated and Revised Edition Emotional Branding: The New Paradigm for Connecting Brands to People, Updated and Revised Edition
Author: Marc Gobe

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The Consumer's Guide to Effective Environmental Choices: Practical Advice from the Union of Concerned Scientists The Consumer's Guide to Effective Environmental Choices: Practical Advice from the Union of Concerned Scientists
Authors: Michael Brower, Warren Leon

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What's the Secret: To Providing a World-Class Customer Experience What's the Secret: To Providing a World-Class Customer Experience
Author: John R. DiJulius

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The 24-Hour Customer: New Rules for Winning in a Time-Starved, Always-Connected Economy The 24-Hour Customer: New Rules for Winning in a Time-Starved, Always-Connected Economy
Author: Adrian C. Ott

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